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Dear Phoenix - Blow it out your 5 hole.



 
            Before you jump down my throat for the title, understand a couple things. I am an avid hockey fan, transplanted to Phoenix from San Jose. I am a professional skating/hockey instructor, with over 26 years of experience. And while I may be a diehard Sharks fan, I've adopted the Coyotes as an underdog team to root for while I'm living in this voracious hellhole ( is that one word?).  The thing is, I'm sick of trying to turn people on to hockey down here.  Everywhere I look, whether watching NHL Live or perusing one of the gajillions of hockey blogs, all I see is verbal decimation of the Coyotes, it's fans, and it's ownership.  And while I've sat back and respectfully watched everyone's opinions, I can take no more.  They say if you really want to understand someone, walk a mile in his shoes. Well, here's my size 11 Adidas.  Let's go for a stroll, shall we?

 

     Firstly, there are the fans.  In general, going to sporting events in Phoenix is a strange experience.  For any sport, whether it be baseball, football, basketball, or hockey..... The fans out here have no idea that cheering and 'getting rowdy' is actually quite acceptable at sporting events.  When I first moved out here, I went to an Arizona Diamondbacks game, only to realize I was watching baseball in a f*^king library.  Cheering for the team was (at best) a smattering of golf claps, and raising your voice in the stands only brought the ire of a few thousand eye daggers. 

The same can be applied with the Coyotes. Wherein any other team celebrates their heritage, and shows their appreciation for their star players, Coyotes fans are the equivalent of the proverbial "deer-in-headlights". An example, you ask?  Why sure, I've got a few. Shane Doan, team captain and lifelong Jet/Coyote, had a ceremony to commemorate his 1000th game a few nights back.  And while any other arena would have blown it's roof off with a 'DOA-NER" chant, all he got was the hoity-toity golf clap that haunts my ears at every f*!king game I attend. And leave it up to Coyotes marketing to use this occasion to try and hock more tickets, using announcer Dave Strader ( and Doan himself. wtf) to almost beg people to attend more games. Doan shouldn't have to do that, during HIS ceremony.  I have season tickets ( someone has to buy them, right?), and night in and night out I am subjected to this.

0809_trophy2_medium

(  " I'd clap, but I don't want to chip my brandy snifter on this ghassssSSStly plastic cup holder ." )

 

          Sure, it sounds like I am calling the fans of Phoenix gutless wimps, collectively.  Maybe they are. Sure, there's a small contingency of people like myself, but for those on the fence about hockey, the Coyotes organization and local media have done absolutley zilch when it comes to promoting the product. Just the other night  I was watching highlights on a local news channel, where the sports anchors have a noticeable fear of hockey highlights. When all he had to say was ' Bryzgalov with a save', we get ' Aaaaand Russian netminder # 30 with a great stop".  They don't even take the time to learn the players names?  You don't have to tell me what a joke it is. I already know.  Local sports Anchors wouldn't know the Stanley Cup if it sat on their face and wiggled.

 John_stewart_facepalm_medium

  

 

         But what about the NHL?  Surely they would do or say something to help the fish-out-of-water attitude the has slowly poisoned the minds of potential 'Yotes fans, right?  Dead wrong again, Bucko.  While watching NHL Live a few weeks ago,  host Deb Placey blew the 'Yotes out of the water.  While I can't quote her exactly, she said something to the effect of 'she either lived or spent time in Scottsdale, and that the fans didn't want to trek out to Glendale after moving the arena further away from Scottsdale'.  Yes, Mrs. Placey. a 20 minute traverse from where the previous arena was is pure f%$king torture.  Look, I grew up going to San Jose Sharks games, and people would drive from as far off places as Fresno, Sacramento, even Reno.  Reno is a good 3+ hours to San Jose, through the Sierra Nevada, in winter. But behold, these people loved their hockey enough to show up, with not only zero complaints, but a rowdy smile and  boisterous cheering sections to boot.  If driving around the damn loop from Scottsdale is so damn painstaking, then you know what?  F*%k 'em.  Keep your upturned noses, your golf claps, and your elite status at home.  And if the Coyotes leave, at least I won't have to worry about listening to Deb Placey ever again. I'd rather have half an arena full of rowdy a-holes screaming their nuts off than having to learn how to wear a monacle and a handlebar moustache, anyways. A hockey arena is supposed to smell like burning flesh of dead animal carcasses, not cinnamon nuts and vegan pastry dishes.   You go to a hockey game smelling blood of that night's opponent, not rainbows and super-mario-pink-bunny-marshmallow-unicorn-hearts.

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(GO YOTES? WOOO?  Wait, wtf?)

 

        Yet with all this bitching and moaning, you can't blame it ALL on the fans and the media.  The Coyotes have been force-feeding this watered-down poison and calling it "hockey" for quite a few years now.  Remember all the players they had initially, after moving from Winnipeg?  Roenick, Khabibulin, Tkachuk, Numminen?  You may have hated their jerseys, but you couldn't deny that they were a playoff threat back then.  The on-ice product spoke for itself, so marketing didn't need to say too much in order to keep the arenas from nearly selling out consistently.  But once the "Wayne Gretzky : Coach" era started, all that was about to change.  Corners were cut, Wayne couldn't coach his way out of a wet paper bag,  players' salaries were dumped for the two words Phoenix Coyotes fans have come to know as the infamous '" Two Words of Death".  These words will make any Coyotes diehard's eyes roll like a slot machine:  "Youth Movement".   Whenever empassioned Coyote fans would voice their displeasure with Wayne or the team, these words were the excuse used to pacify fans, as obviously fans in Phoenix were idiots and couldn't second-guess the greatest player of all time. Problem is, after years of this excuse, it grew extremely stale.  Fans felt jipped, and rightfully so.  The 'Yotes organization treats it's fans as if they are idiots, and until that changes, don't be surprised if fans stay away from the turnstiles.

 Nhl_g_wgretzky2_576_medium

( "Okay, guys.  You go skate around in circles. Completing passes really isn't important, as long as you cover my ass while I go bail Tocchet and my wife out of jail ." )

   

              "Surely it can't be THAT bad ", you say.  No?  Let me run down some of the lackluster bullsh&rt  that Coyotes fans have been subjected to, in easy little bullet points.

 

 - For a time, the 'Yotes employed a local radio DJ ( whose name thankfully eludes me) to come down the stairs between whistles and hype the crowd up, encourage them to 'howl', and be generally annoying.  A nice tactic, if the guy didn't sound like you were listening to the Wacky-Wild-Inflatable-Tubeman salesman.  And he didn't come down EVERY DAMN WHISTLE.

 

- Commercials with Pierre: an idiotic, racist stereotype of French-Canadians that had less to do with hockey and more with selling stupid buttons at games that said 'Pierre in '08":  To whom this was supposed to appeal to, is beyond me.

 

 

    

- The 'special' New Years Eve jersey auction. Shitty practice jerseys, with champagne colored logos and disco ball numbers that were never worn by the players, neither in warmups or in practice.  I chortled as I passed the auction table the other day, as someone had bid over 600 bucks on a practice jersey that hadn't been practiced in.  Coyotesnyeauction-front_medium

Coyotesnyeauction-doan_medium

via www.icethetics.info

( Ironically, no amount of booze will make this more enjoyable.)

 

 

 

- The Pack Dancers : in theory, probably one of their better ideas.  That is, until you realize that if you're going to make sexy ASU undergrads dance like strippers, doing it at Center Ice in tennis shoes is only asking for broken bones.  If anything, that experiment was either comically sad, or tragically scary.  Needless to say, we don't have the walking wouded eye candy anymore.

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(  "OMG! I'm gonna like... Be like... an actress!....And like,stuff!   Why is Jenny like, bleeding back there? That is like, SOOOO 1997." )

 

    These are just the glaring examples, off the top of my head.

       

                 So as we stand, after being in the playoff hunt for the first half of the season, the Coyotes traded away fan favorites for more grit, something the fans ( who were still left) hadn't seen in some time.  Still, rebuilding was inevitable, as Wayne-o had zero idea what to do with what he picked up, anyways.  And as the season ended, the horror of the season was only magnified tenfold due to the "Bombardment of Ballsillie".  Daily, agonizing articles were written about the terrible fanbase in Phoenix.  To prove how supposedly dumb hockey fans were in Phoenix, one of Ballsillie's lawyers told someone in an open hearing that he looked like Guy LaFleur, then asked the man if he knew who Guy LaFleur was. The problem with this is that he asked Jerry Moyes, the same guy who was trying to dump the Coyotes off on Ballsillie. As lame as that is, it's status quo for Jim Silly Balls. He will forever be picking at the lowest hanging fruit on the NHL tree, striking fear into fans around the nation.  Have fun with Atlanta, Tampa, and the Islanders in the summer, do*$hebag.

 53qnug_medium

 

 

            And where does that leave us, the people of Phoenix? I've searched for blogs that keep tabs on the 'Yotes, and have found some interesting things.  For all things 'Yotes, I usually check www.fiveforhowling , or www.coyotescorner.net  for most of my Coyotes info.  I've found a couple of blogs from groupie-like women, who basically use shitty MS Paint skills (a la Perez Hilton) to draw hearts around Peter Mueller's crotch and talk about how they want certain 'Yotes to high-stick their fat sausage-wallets. I almost thought that this "psycho lady hockey" site was going to be a helpful sign of encouragement. Sure, she lives in Toronto.  But a good looking babe who knows her hockey, and roots for Phoenix? It seemd like that maybe the 'Yotes community had another catalyst to help showcase how fun hockey can be, maybe even teach some women about the joys of hockey. Low and behold,  she decided to basically put the 'Yotes on blast. As it turns out, the only reason she rooted for the 'Yotes was because she was  just hooking up with Scottie Upshall.  The sad part about all the aforementioned sites are THESE ARE THE PLACES to get your Coyotes news.  Hell, the newspaper down here usually relegates hockey to a small corner on page 12 of the sports section.  I'll stick with OdinMercer at Five for Howling, as he seems to be the only Coyotes fan that hasn't seemed to have lost their f*%king mind.

            To the Coyote diehards, I apologize to you. I acknowledge that there is a still a bunch of people down here that love hockey, and love the 'Yotes.  You deserve better. 

Phoenix-fans_medium

 

 

          To the Phoenix Coyotes -  Stop treating your fans like retards, and show a little respect.  You've already got your foot in the door by putting this team together, and (*gasp*) attendance is back up.   I know it's an uphill battle, but I think it's time you acknowledge that the fans feel burned from the Gretzky debacle. In the words of Rick Tocchet.................. "I'd bet on it".

        Groucho-marx_medium

 

           To the fairweather fans of Phoenix ( most of you know you are) : The Coyotes have slashed ticket prices, and are going to make the playoffs for the first time in years.  The team is the complete opposite of what it has been.  It's the best it's been in years.  Our goaltending is phenomenal.  We have a coach that knows what the Hell he's doing.  We have team chemistry.  Now what we need is a voice.  I am just one bitter asshole on a blog.  Imagine what fun we could have if their were 18,000 assholes cheering our brains out.  Have that extra beer.  Have some burning animal flesh. Scream a little bit more. Hug the stranger next to you and jump around when someone scores.  It's okay, I promise. And get this: It's fun.  You might even like it. But whatever you do, bring some balls.  And if you don't have any, grow some.

Drunk-hockey-streaker_medium

( OdinMercer shows off his new Coyotes socks)

         

       And to all of you people who have jumped ship:  I hoped you tied anchors around your ankles.  Just don't hop  on the bandwagon once Phoenix in the playoffs.  I only want to see real fans.  I know I'll be there.  Just don't look for me around those god d#$%ned cinnamon nuts.

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So so confused…

I think there is a compliment to Odie in there somewhere, so I will second that wholeheartedly. Odie has done a fine job with the site and getting information out there…he even helps me sell tickets or takes them off of my hands when I can’t make it to a game…

And yes, Phoenix and the local sports scene needs to get their act together in covering the Coyotes. Hopefully once the Cardinals season ends, they will really have no choice. I don’t know why they don’t want to do it, or do a better job of it, but whatever.

As for the team not doing enough, I’m not sure what you are looking for. The Coyotes bombard us with pleas to buy tickets…is that not what you are pleading with people to do? I expect the team to beg people to attend games…and I think that they have been doing a good job of getting creative with it (Coyotes Ambassadors Club; discounts; general advertising for once). And the attendance has been picking up steadily since the beginning of the season.

I also don’t think that the items you mentioned above (in-house “host”; Pierre; pack dancers; commemorative jerseys) really are that bad. The Suns have employed an in-house host for years (Cedric Ceballos?) and it generally works. Since the Suns are the only truly successful Phoenix sports team, why not emulate them. Personally, although Pierre was definitely racist (although no more offensive than Keanu Reaves in Youngblood), I thought he was hysterical….certainly I’ve seen far worse advertising through the years. As for the pack dancers – eh, whatever. They didn’t really add to the experience, but Phoenix certainly isn’t the only market that has tried this tact in the past. And the commemorative jerseys are a throwaway….they wear them in practice and auction them off to raise money for charity. They are all signed by the players…they did the same thing a few years ago with St. Patrick’s Day jerseys and it was successful…if you don’t want one, don’t go to the auction.

It seems as if you have a lot of anger over the recent “youth movement” from the past few years, which certainly was a cause of plenty of anger. But it seems as if the incompetent management and coaching have gone by the wayside. The team is competitive and fun to watch. The players are exceedingly likeable and quite friendly to the fans when they meet them (at least this has been my experience). I guess I just don’t understand where all the vitriol is coming from here or why you’re directing it at the folks here at FfH, who tend to be the diehards that you say you are not directing it to (I don’t think Gintonio, Bickley or the general Scottsdale sports-apathy riddled idiots are coming here).

Finally, while I am perfectly happy to see more folks in the stands, I’ll happily pass on the drunken idiots screaming idiotically for no reason throughout the entire game. As a Philly transplant, I’ve seen passionate fans and drunken idiots in scores – give me more of the former, but let’s leave the latter at home…I’d rather not have to share an arena with them…

Just my thoughts from my size 10 Pumas…

Philly Sports and Coyotes Hockey - and yes, I am tired of defending my teams...

by Moridin417 on Jan 4, 2010 1:02 PM MST reply actions   0 recs

Most of this post was directed at people who would never even look here

And to the out of towners who DO look here, they should realize that there are people who give two shits about the ’Yotes. They do need to realize that as paying customers for their product, our trust has been violated, for years.

  I’m not advocating a mess of drunks invade the arena, either. But sitting through the perfumed snobbery of your typical Coyotes bandwagon fans makes me sick. You don’t have to be drunk to be loud. And yes, attendance is abundantly better due to the team’s success. I think Tippett has done a bang-up job, but people who have left spending money on the ‘Yotes because of their so-called ’youth movement’ need to realize that the team has done a complete 180.

As for Doan pleading to bring more fans out , during his ceremony? It shouldn’t happen. And if you ask any out of town fan, they’ll tell you it never would. Being from Philly, you should know that.

I like my goals like I like my booze..... Top shelf.

by GhostOfLinkGaetz on Jan 4, 2010 1:52 PM MST reply actions   0 recs

There’s going to be perfumed snobbery among any bandwagon fans, in Philly, Detroit, Pittsburgh or anywhere else. You can’t create a diehard fanbase overnight, it’s going to take years of winning hockey. My wife did not follow hockey until I moved out to Arizona and started dragging her to Coyotes games four years ago. To her credit, she has learned a heckuva lot and I am always impressed by her general hockey knowledge now…it is now increasingly rare when she doesn’t know why a whistle was blown…but she certainly didn’t get it all at first. So, the first step is getting people to come to a game, then they can get familiar with the sport, and then they can become loud fans that just get it.

As for the folks that have left spending money because of what has happened, I think a bunch of them are coming back, but we need to realize that the current economic times are just not making it possible to do that for everyone. My wife and I have had season tickets for 3 years now, and we are almost as die-hard as they come, but it’s 99% certain at this point that we just can’t afford to do it again next year. It’s not that we will love our team any less, we’re just not in a financial spot to commit that much money, unfortunately.

As for Doan pleading to bring more fans…yeah, it wouldn’t happen in Philly, or in most thriving markets because it wouldn’t be necessary – the place would be sold out everygame and it’d be hard enough just to get tickets. But if there is one thing Doan has shown, it’s that he’s a Coyote through and through and he wants the team to succeed, and to succeed in Phoenix. Right now, Phoenix needs fans in the seats, and Doan is just doing his part. Should he have to do it during his ceremony…absolutely not. That should’ve been a one way lovefest of the fans to Doaner…he’s earned it. But the thing is, I doubt that anyone asked Doan to do it. I’m guessing he did that himself because he wants the team to thrive and he understands that he can be the best pitch man they have.

Philly Sports and Coyotes Hockey - and yes, I am tired of defending my teams...

by Moridin417 on Jan 4, 2010 2:27 PM MST up reply actions   0 recs

Doan

Doan is the face of the franchise. I’m sure he, and most of the players, take it to heart that the arena is barely pushing 50% capacity. Anyone remember Bissonette yelling at the crowd to “wake the F#%k up!” while heading to the box after a brief fight? (can’t remember which game that was…Ottawa?"

by vipermike on Jan 27, 2010 1:17 PM MST up reply actions   0 recs

And that is where the problem lies

Excuses. You may have your reasons, but let the people who used to regulalry pack the house speak for themselves. better yet, let the organization do what they’re supposed to do, and market new fans.

It doesn’t have to be overnight, sure. But it sure as hell be sooner than later, or we’re looking like the Balsillie bait we swore we’d never be. Period.

I like my goals like I like my booze..... Top shelf.

by GhostOfLinkGaetz on Jan 5, 2010 5:18 AM MST reply actions   0 recs

Go north

If you want hockey without the golf clapping, drive north to Prescott Valley and come to a Sundogs game. The team may not be doing so great this year, but even when there’s less than half a stadium full we are yelling, banging, and everything else to make sure the boys know we support them. Four times last game we got to voice the lovely ‘he shoots, he scores, hey goalie – you suck’ chant at the opposing goalie. Tomorrow’s game should be a good one, the last time we played Amarillo we broke their shutout with four minutes left in the game and their goalie lost his freakin mind. It was spectacular.

Coming from Southern California though, I can attest to the fact that the fan attitude you spoke of is not localized to Phoenix. Fans show up half way through the games and it is far more about socializing with people and hopefully getting your picture on tv than it is about the games.

Sundogs Fever. It Is SpREDing

by Sundoggirl on Jan 5, 2010 3:14 PM MST reply actions   0 recs

Fun rant

I drove to San Jose to watch the Coyotes and Capitals play then after the Caps game drove back to watch the NYE game in Glendale(I guess I qualify as a die hard). The shift in atmosphere is actually worse than your rant gives credit. In San Jose everyone in my section knew when there was a blown call, they knew when to chant and they were loud the entire game.

Obviously the Sharks have more history than the Coyotes and with that comes more knowledgeable fans. When the Sharks were coming up and developing their fan base how did the arena crew run things and what was done differently than is being done in Glendale? If that can be pinpointed then there would at least be a starting point for how to get people more involved here.

I don’t know how the arena experience can be enhanced aside from hiring a consultant to figure out what works in other places and try it here. Every time people try the “‘he shoots, he scores, hey goalie – you suck” chant it is disjointed and sections are always out of sync. The Coyotes marketing department has always been lackluster and they really need to review the ads out of Boston, Chicago and SJ to see what they are supposed to be doing.

Your complaints about the Doan ceremony game are valid but the worst part of that night is that some people only showed up for the blanket. 4 people that sat next to me left during the ceremony and never returned.

You’ve raised a lot of good observations but since you’ve been in SJ when it was being built up what would you do to improve things? Do you think playoffs will fix anything or just mask the problems? What can die hards do differently to try to fix things aside from preach to the choir?

If you are at the Isles game I owe you a beer for channeling Howard Beale :)

by ansoncarter on Jan 5, 2010 10:51 PM MST reply actions   0 recs

14 years in the desert

hasn’t been long enough to establish a dedicated, supportive fan base?

by Goon-Squad on Jan 15, 2010 8:03 PM MST up reply actions   0 recs

Mayflower moving trucks

I think any fan, casual or diehard, was waiting to see if moving trucks were coming to the arena. Just like the strike in 04 or 1994 for MLB, the fans are very weary of returning to a game, buying merchandise, etc. “What does it matter, they won’t be here for much longer…” Sure it’s sad that the players have to pitch their sport to the fans, but what’s wrong with that? My impression from Doan’s speech on his night, i.e. blanket night, was nice. I felt that he sincerely was dissappointed with the attendance, the team was neck and neck with SJ at that time. I would like to see more promotions to get fans into the arena and fill up all the empty, lower level seats. Why do people pay 15 dollars to sit in the last row of section 223? Have you ever sat up there? You can’t see crap! The Coyotes should run a promo: buy a nose bleed seat and get a free upgrade to see the players noses-bleed! i.e. the upper level price for lower level seats. Give the season ticket holders bonuses for being season ticket holders…they keep this team afloat. I can go on and on….

by vipermike on Jan 27, 2010 1:28 PM MST up reply actions   0 recs

Ah, a reference to 'The Network'. After re-reading it, I guess that was kind of Beale-esque. Consider me out of my chair and at the window.

But in all seriousness, the ’Yotes problems stem mainly from their shoddy PR and marketing department, in my opinion. If you do the math, the Sharks have only been around 5 more years than the ’Yotes. And, the Sharks started from scratch with leftovers from other teams.

    In their second season,still playing in the 10,000+ seat Cow Palace ( an hour away from San Jose, located in South San Francisco..and no, they didn’t lose one fan because of an hour drive south), the Sharks had the second worst record in NHL history. That year, they went 11-71-2. Yet San Jose’s marketing department pushed full force into cultivating fans, using pre-game and post-game shows for full on explainations of rules, and etiquette of hockey fans. The ‘Yotes kinda do a piddly segment with Tyson Nash ( “Hockey 202”, I believe), but ti’s maybe 3 minutes of Nash expalining a snap shot, or something basic. I’d suggest more pregame or postgame shows with entertaining segments, even getting to know the players better. To me, it seems like everyone knows what a great guy Shane Doan is. But tell me something about Bissonette. Ask him about fighting, and not be afraid of being PC in the process. Take me to lunch with Jovanovski, and ask him what it feels like to decimate someone with their head down.

       What I’m saying is, they need the fans to WANT to connect with the players, aside from the 40 year old rink rats who want to bone Mueller. And if that doesn’t work, put the players in the commercials like San Jose. More exposure to the fans, make a little fun of themselves, and give us something to talk about on off days. I frequent the San Jose SBnation board, and references to Joe Thornton and bean burritos are almost a daily occurrance.

Kind of stupid, but at least it gives you something to connect with, instead of a stereotyped snowman that’s more annoying than humorous.

  Even in San Jose, they went above and beyond to teach hockey to anyone who tuned in. Drew Remenda ( former assistant, current TV broadcaster for SJ ) had a segment called ‘The Suit Doctor". Always the dapper fellow, Drew would explain the tiniest details that make hockey so special, like why players ’straddle the line’ to maintain speed without going offsides. Telestrators and overhead views of the rink made even first-time fans get interested in why the players do things a certain way. And if that didn’t work, he’d always pick one of the young kids out of the locker room and make fun of their wardrobes. Weird, maybe. But versatile and entertaining, for sure.

  As I said earlier, The ‘Yotes organization treats their fans as if they were born under a rock. Two years ago, my family had to move out of our Center Ice handicap seats (30 rows back, by the cameras) as prices in those two sections skyrocketed due to the team calling it their ’Red Zone". Meanwhile, five feet to my right , 3 rows from the glass, ticket prices DROPPED. It was an insult to anyone’s intelligence, and a dickhead move overall by the organization. We moved across the ice, behind the benches. THOSE prices went up as well, so now we’re relegated to corner handicap seats in 119. At least I have a bartender who loves me, 15 feet away.

But wait, there’s more great news from the marketing and PR department ! As a season ticket holder, you’re assigned a ‘season ticket holder rep’. I think they should have lapel pins that say either ‘Yes Man’ or “Damage Control”. All reps, while decent about returning calls, never have any answers if you need them. It’s always “I’ll have to get back to you”. And when they do, the process usually involves them talking to their higher-ups, then relaying the excuse of the day as to why they can’t accomodate you. And it’s not like you’re twisting their arms with the most ridiculous requests, either.

— My father needs a handicapped parking spot, and we have a parking pass. As recent as the last game, the lot guy charged us ten bucks and refused to let us into a handicap spot as they were “all full”. My father angrily paid the man, and after some choice words, drove right to where we would have parked……..into a wide open spot, one row from the handicapped spots. When he angrily called our rep to get the runaround, the story was " Well you can park across the street from the arena, and we have a shuttle to take you to the front door". In 5 years of having season tickets, I have not seen ONE F(&^%ING SHUTTLE. Ever. The excuses are made, and there is no way to hold these people accountable.

— Our ‘thanks for being a season ticket holder ’ christmas package came in the mail…after New Years….. And in it, we got two coupon books… And, we also got….. get this…. LAST YEARS season ticket holder pins. What, like we’re blind or something? Give me a fucking break. Just another example of cutting corners and looking the other way.

— Not sure if you were at the game when this happened, but the girls with the T-shirt gun came by our section and were shooting off shirts, people were hollering for them and whatnot as usual. And when they open the shirts, NOT ONE COYOTES LOGO TO BE SEEN ON THEM. The people were so pissed, they started throwing the shirts back at the girls. Kinda comedy, kinda horror. But alas, neither were the good kind.

   Look, I know it sounds like I’m picking on the ‘Yotes, but the stuff they do is so intolerable, it’s as if they’re going out of their way to not try.

   They could fix things by working with the local news channels, if they didn’t suck so hard as well. I have been blasted on here before by someone who swears up and down that the ‘Yotes do exceptional work in the community ( I’d debate that too), but even if they do….

— When’s the last time you saw Howler and some ‘Yotes at an elementary school on the news? Would sending a camera crew for some exposure be too much to ask? And how far would anyone in the ’Yotes organization be willing to travel for that? Mesa? Scottsdale? Chandler? Buckeye? My guess is, if it’s not Phoenix/Glendale/Peoria, then they’re probably too lazy to do it.

— We have high school hockey in Phoenix, believe it or not. I sure as hell wish I had that when I was in San Jose, but we didn’t. The news channels out here cover the football season like it was going out of style, why not hockey? Sure, the level of play isn’t up to par at some of the schools, but doesn’t anyone think that might make the teenager demographic more inspired to attend games?

— ASU has a hockey team. And from what I hear, they’re not so bad. I wouldn’t know though, as I have only seen a small blip about them on FSN Arizona. The college demographic might be able to shell out a few bucks as well, right?

— What about an insightful, yet humorous column on page two of the AZ tribune about hockey? I get to hear about Amare Stoudemire listening to rap music half the time, then the other half is about what Ken Whisenhunt ate for breakfast,. Times I’ve seen a piece on anyone on the ’Yotes that can appeal to even non-hockey fans in the AZ Trib? Goose egg.

— Merchandise. Plain and simple, it’s awful. To me, it looks like they didn’t buy anything new before the season, as they thought they were going to be in Hamilton by now. And the Coyotes brick red color scheme? I know some people like it, but booooooooring. The jumboptron at the games has a segment asking which jerseys the players like the best, and the Black Roadkill jersey is by far the favorite. And if you look in the stands, that seems to be the case as well. The brick reds were Wayne’s idea, something that strangely makes me think it has something to do with his days with the Sault ( pronounced “SOO” ) Ste. Marie Greyhounds.

Pretty familiar, methinks.

Would changing the color scheme up be better? Some artist on a website has been doing mock-ups for all teams, and while they may not be fantastic, these sure catch my eye a lot faster than the boring brick reds:

Sand colored home jerseys?! Talk about the possibility of actually CARVING YOUR OWN NICHE. God forbid anyone in the ’Yotes corporation has an ounce of creativity.

— In San Jose, the plaza level bar is open to everyone, I wouldn’t condone that for the ’Yotes, only because Glendale police are downright scary with their DUI laws. And in San Jose, they have a light rail, CalTrain, and assloads of busses that actually take care of their customers who like to have a cocktail or two. Designated drivers aside, the possibility of going down to a luxury-like bar with your buddy while the wife watches the kids might appeal to some. Leave the Toyota Club-thing alone. That can be reserved for the people who bought seats up there for their own private bar.

I am trying to like the Coyotes. Really, I swear I am. But they have done absolutley nothing to rinse the bad taste out of my mouth from being screwed over by Balsillie and Gretzky. Are my ideas the greatest in the world? Probably not. But they are ideas that are aimed to better their off-ice product. Would that be such a bad thing?

I like my goals like I like my booze..... Top shelf.

by GhostOfLinkGaetz on Jan 6, 2010 1:53 PM MST reply actions   0 recs

Am too busy at work to reply to every point, but I think there is some logic to a lot of what you say.

2 or 3 things that I would say in part as a rebuttal:

(1) Most of your complaints are about the coverage that the Coyotes get in the community. I know that you want to blame all of this on the Coyotes and their PR/marketing staff, but mostly I think this is the fault of the local media (TV, radio, newspapers) not giving them the time of day. I know that Doan used to do a segment with one of the talk radio folks once a week, but I’ll be damned if I’ve ever heard a single local talk radio broadcaster say 2 words about the Coyotes and the season they are having. I’ve never heard Tippett calling in on my drive to or from work or anything else. I would blame this on the Coyotes, but I have to imagine that it is more likely the fault of the stations for not reaching out. Now, it may be that the stations have done the research and determined that it is not worth the time to do it and they will lose viewers; I have no idea…

(2) The Coyotes have simply dismantled their entire staff. Until a new owner takes over, I don’t see this changing. My Customer Service Rep from the past 2 years was fabulous – if I had a problem, it got fixed…usually by the next game. This included removing a game clock that had been idiotically hung off the glass next to the goal lamp that blocked our view of the entire center of the ice. Next game, it was gone. This year, my first ticket rep was laid off, and my new one hasn’t been nearly as communicative. Now, granted, I haven’t really needed anything. But there are only 5 reps left, I think from what used to be a staff of closer to 20; it’s just not personal any more. And I think that need to do things a bit cheaper is going into everything – they’ve lost half of their TV contract (no AZTV this year); a number of major sponsors; and fired countless staff members in all departments…I’m not sure what there is to do about any of this until the new owners take over and right the ship a bit. As for the gifts, they certainly aren’t as nice as they’ve been in past years, but I think this is more of the same. 2 years ago, we got a lovely Decade in the Desert lithograph and last year we got a leather watch…not the nicest gifts I’ve ever heard of a team giving out, but they were appreciated. I guess my point is just that I’m not sure what they can do about some of these things until new ownership is there to spend the money – they are making an effort, though.

(3) Finally, as for the jerseys…it’s a personal thing. I’ve always liked the color scheme (especially as opposed to the bizarre logo/colors they started with)…it’s classic, and it works. When they went to the RBK Edge jerseys and added the red on the top of the road whites, I thought they had one of the sharpest jerseys in the league. I really like the black jerseys as well although they have been roundly thrashed in various circles. It’s all a personal preference thing and I think they look just fine, personally. Could they do a rebrand, again…sure, why not? But I’m not sure what they will go to… (and I don’t know, man, but if any team needs a more serious re-brand, it’s the sharks – teal…really?!!? I suppose it’s unique and not boring, but that sure don’t make it pretty)

I know you say you are trying to like the Coyotes, and that they’ve done nothing to rinse the bad taste from your mouth, but I really don’t know how they could do that given the current situation. Don’t forget – THEY STILL DON’T HAVE AN OWNER!!! They are putting a winning team on the ice; they’ve made fantastic personnel moves ever since Maloney took over as GM; attendance is picking up…you’re already there for the ride…lodge your complaints with the team, let them know what you want to improve…go to the meetings with Doug Moss and shoot an idea or two off of him and get his feelings (he’s remarkably approachable and usually wandering the concourses before the game). Just saying…

Philly Sports and Coyotes Hockey - and yes, I am tired of defending my teams...

by Moridin417 on Jan 6, 2010 5:02 PM MST up reply actions   0 recs

And yes, that was about 5,000 words longer than I intended…

Philly Sports and Coyotes Hockey - and yes, I am tired of defending my teams...

by Moridin417 on Jan 6, 2010 5:03 PM MST up reply actions   0 recs

long post

That was a long post! I could hardly make it through half! ;) j/k. I agree, our marketing sucks. Is there a job opening? I’d apply. If we had more TV games, the pre-game and post game should do what you said…go into detail on rules, play setups, etiquette, and for pete’s sake: tell the fans how to chant!!! HEY GOALIE…YOU SUCK! Even I never know when to begin the chant and for the longest time, I was doing the NY Yankee thing and chanting the goalie’s last name 3x and then saying YOU SUCK! What I would really like to see (hear) is the GO Pack GO chant that the Green Bay Packers have….I know it’s a copyrighted song but it’s soooo cool! The jerseys are by far the best we’ve had. The black alternate Saturday jersey should become primary…hell, why not come up with a half dozen new logos and run them consecutively…after each game, auction off each game worn jersey. I don’t care if the marketing dept. runs dumb, stupid, or idiotic campaigns but if you run enough of them, eventually you’ll find fan favorites. That t-shirt gun thing you mentioned is hilarious! and I know what you mean with the coyotes merch. store. stale is the word! I found better selections online, and in sports stores in the mall! whew! I’m going to read on….

by vipermike on Jan 27, 2010 1:41 PM MST up reply actions   0 recs

They have a new owner. It's the NHL.

They can still afford to put up those lame ‘Drooler for Mueller’ commercials. Them ain’t free. And if the old ,allegedly dismantled staff can’t hack it….. I’m sure the NHL has enough people in their marketing department they could afford to fly out here and do something. ANYTHING.

I like my goals like I like my booze..... Top shelf.

by GhostOfLinkGaetz on Jan 7, 2010 11:11 AM MST reply actions   0 recs

A Disjointed view from size 9 1/2 ez stride pumps

Ouch a lot of this hurts but some is out of date and some of the new stuff isn’t being represented. Its early and the java hasn’t kicked in yet but here goes…

Even without ‘real’ ownership the Yotes are spending a wee bit of cash. No one reasonably expects the NHL to spend any sizable cash during their tenure as owners of the Coyotes do they? This is a stop gap measure and they are only assuring that the team has a budget to ‘operate’ until real ownership steps in.

I have seen commercials on primetime TV lately (specifically during the plethora of CSIs, biggest loser..*hows that for irony? and on billboards (the new rotating kind) all over the valley’s freeway system.

While Pierre wasn’t the world’s best idea, he was funny and attention catching. Too bad those Addison award winning commercials were rarely shown outside of a Yotes game.

The players are all over the valley, hospitals and schools and community events and charitable events and well, what more can they go to that would make a bigger splash for their involvement?

The Yotes send a dvd of crap (highlights and interview pieces) to the local media weekly. Because most of the local media can’t be bothered to show up or care, the Yotes provide some content and then the media doesn’t bother to use it anyway. Can they force them to? The local media needs to pick up the puck on this issue no doubt about it. The bastards don’t bother most times unless its negative and that won’t change unless we make it to the post season. But to give credit where its due, there have been more Yotes-centric stories in the media lately than ever, sometimes as many as 4 in one day (too bad the morons of the valley desecrate the comment sections on those good articles with their inane drivel).

My last 2 ticket reps were fantastic but alas like anything good with this team in the past, they have been forced by economics to move on. I am sure my new rep is a decent human being but as a rep, I don’t love her. She’s got too much on her plate. The reps barely know their jobs, don’t have time to get a relationship going with their people and don’t know the game that well in most cases. Is it sad? hell yeah. Is it fixable? When more reps are hired and the 5 or 6 people aren’t trying to cover 2k fans at a time. When the Yotes can afford to hire pros instead of putting whomever will work for cheap in those spots.

Those poor women you make fun of spend beaucoup money. They may drool for Muells but their money spends just as well as the knowledgeable fan’s does… maybe better because they are willing to part with it for anything that involves Petey (or whomever they are drooling for on a given day). Most knowledgeable fans are more discriminating with their dollars and won’t pay hard earned cash for multiple jerseys of their favorite players. These player driven fanatics probably account for 1/4 of the new merchandise revenue.

I would LOVE to have sand colored jerseys. Hell I would love to have a Sandstorm instead of a whiteout. Will that happen before new ownership steps in? Nope, there’s no money for that kinda of radical change yet. Is the organization being smart by using up all the previously paid for logos and brand stuff? Yes and no. This of all years should be when they get new stuff out. The Decade in the Desert is over, the Gretzky era is over. Should they be trumpeting that from the heavens to new ears/eyes and old? You betcha! Can they? Not so much.

There are many Yotes blogs springing up. Once upon a time there was only One Fan’s Perspective, then there were 2 with Coyoteshipcheck making its debut about 5 years ago. Now we have Coyotes Rising, Western Hockey Exchange, AZVibe has a section devoted to the Yotes and Larry Halliday at Hockeybuzz representin. Its coming along slowly and they all have a unique voice on the team. One Physco B*tch who only follows her nether parts does not comprise all the Yotes news.

The fanbase bitched long enough to finally get a couple of shuttles. The Coyotes Express hauls people from over by ASU and points East for quite a few games. If people actually use them, this could definitely be an expandable program.

The Yotes sponsor youth hockey all over the valley. Just 2 weeks ago the Coyotes cup was played and youth from states as far away as Alaska came to play. They are doing their part in the grassroots movement (too bad the media dropped the ball…again on covering that)

Too groggy to go further but I guess my point is… we’ve been a sh*tty team, with sh*tty ownership for too long. We’re starting to get it together but like anything worth doing, it will take money, effort and heart to get it done. This bandwagon town has to be won over, one segment at a time and to expect anything more is unrealistic. We’ve started by getting rid of anchors like bad ownership and coaching. We’re putting a team worth watching on the ice. We’re making progress… slow but steady progress. Getting to the post season is the biggest noise we can make in this market, if we do that, even the POS media in this town will have to take up our banner. (ummm hopefully more so than those poor championship women of the beleagured Mercury)

Ok get outta my pumps, you look ridiculous LOL going for the java now… see y’all tonight? wanna talk Yotes? Tailgate in lot J from 2 – 5pm, game at 6pm… wanna spit in my eye? Patio6 between periods.

Takin over the NHL, 1 blocked shot at a time... Go Z!

by Z4dfense on Jan 9, 2010 7:54 AM MST reply actions   0 recs

hahahahaha

That was cute.

I like my goals like I like my booze..... Top shelf.

by GhostOfLinkGaetz on Jan 9, 2010 8:09 AM MST reply actions   0 recs

Well

thanks?

An early departure? What are the chances of that? If this was a movie, there wouldn't be an early departure.

by soco on Jan 9, 2010 11:19 AM MST reply actions   0 recs

Have you made it to a game yet?

been to 4 so far and am 2-2. nice to see the crowds grow. first game had barely 5000 people.

"I've been around long enough to know how ignorant I am. I don't assume the universe obeys my preconceptions. Huh! But I know a frelling fact when it hits me in the face!"

by unnamedDBacksfan on Jan 9, 2010 2:56 PM MST up reply actions   0 recs

I have tickets

for the Buffalo game, might also go to the game on Thursday as well.

An early departure? What are the chances of that? If this was a movie, there wouldn't be an early departure.

by soco on Jan 9, 2010 10:25 PM MST up reply actions   0 recs

I have season tickets. Been to at least 13(?) so far.

I’ll be there tonight. Winnipeg Jets hat and Doan Western Conf. All Star jersey from last year. And if nayone kicks me in the balls, at least warn me first.

I like my goals like I like my booze..... Top shelf.

by GhostOfLinkGaetz on Jan 9, 2010 4:39 PM MST reply actions   0 recs

Good to Meet you

Had fun talking to you at the intermission.

Takin over the NHL, 1 blocked shot at a time... Go Z!

by Z4dfense on Jan 9, 2010 10:58 PM MST up reply actions   0 recs

I'd buy the Road Runner logos and trademarks

and go back to the future, dropping the Coyotes imagery completely. Living in SD, I enjoyed the old IHL team and went to a number of games at the Veterans Coliseum during baseball spring training.

I attended one ECHL RoadRunners game, a few years back, and the revival and update of the logo looked pretty good.

“Roadrunners” is legacy hockey in the PHX market. I assume the Suns hold the logos and trademarks, since they ran the now-disbanded ECHL franchise. I doubt if they want to help the Coyotes, but that scowling bird with a stick in its’ hands was one of the best logos in minor league hockey.

by San Diego Smooth Jazz Man on Jan 11, 2010 4:55 PM MST reply actions   1 recs

Its called winning

winning brings fans, and happy fans at that. chicago is a hockey town, one of the original teams to start this league, yet they had one of their longest non-sellout streaks in history last year (or maybe two years ago) because for the one single fact that their team was dismal. They had young stars kane, toews, and sharp, yet still had trouble bringing in fans. Low and behold, they started winning, seats began to fill, and they soldout their final forty games. Suns games are just as loud as any basketball team in the NBA, for anyone in Glendale for this past weekend’s Cards playoff game, anyone would attest to how loud and great that atmosphere was. The good old whiteouts of we had when Jim Schoenfeld was coach, tkachuk and roenick were still here, were louder than any NHL playoff game. Look at the dynamic that is happening, the Coyotes are stringing together wins, well atleast not regulation losses, and fans are coming out from hiding again… There isn’t some “magic marketing” that needs to happen, winning needs to happen and consistently. I have been to 8 games this year, (I wouldn’t call myself a superfan, but a fan at that) and it takes me well over an hour from my “nose in the air” scottsdale address to get to the arena. So yes, by way of distance Scottsdale is not very far, but make that trek during rush hour to watch a consistently bad team is just not what many people will do unless they are loyal fans or have a love of the game. Now those very same people are coming out to watch due to the simple truth that they are winning and in the playoff picture midway through the year. It gives every fan, big or small, a reason to cheer. the atmosphere will follow. whiteout 2010…

by Gildo on Jan 12, 2010 11:55 AM MST reply actions   0 recs

Welllllll

the Blackhawks suffered from a terrible team and bad owner who even refused to have home games on TV. As bad as it is to say, “Dollar” Bill Wirtz dying was the best thing to happen to that franchise in recent years. Attendance jumped 3,000 a game the year after he died, and they didn’t even make the playoffs.

An early departure? What are the chances of that? If this was a movie, there wouldn't be an early departure.

by soco on Jan 12, 2010 5:58 PM MST up reply actions   0 recs

hey we're winning too!

Last nights Red Wings game was awesome! (even on the radio). Why do the news channels avoid showing highlights? Instead, we get the sportscaster verbally telling us the score. 3,5,10,12,and 15 need to start reporting on how awesome this season is going! Instead, we get inundated with Amare Stoudamire and his trade value. WHO CARES!!! Pretty soon, spring training will drown out any hockey news on local tv….maybe the coyotes should put some heavy marketing into advertising at all the spring training facilities!?!!?! How about, bring your baseball ticket to the arena and get 50% off tickets!?!?! that would be a huge deal!

by vipermike on Jan 27, 2010 1:52 PM MST up reply actions   0 recs

This is true.

But, according to ESPN, (http://espn.go.com/nhl/attendance) no team has ever had attendance this bad!

by Goon-Squad on Jan 15, 2010 8:16 PM MST reply actions   0 recs

Only have

to go back a decade to find a team with worse attendance (Carolina with a grueling 8,118 average in 1998). That isn’t to justify the Coyotes’ woes, which is awful, but it’s certainly not without precedent.

An early departure? What are the chances of that? If this was a movie, there wouldn't be an early departure.

by soco on Jan 15, 2010 10:16 PM MST up reply actions   0 recs

Well put,

but a lot of ‘Yotes fans seem to forget that despite other teams past low attendance figures, and the fact that Pittsburgh was in dire financial troubles, none of those teams were actually put on the bankruptcy auction chopping block and sold for mere pennies on the dollar to an entity that was complaining about supporting them in the first place!


Now, don’t get me wrong here, I am not a Pens fan, but at least they got out of the hole before even considering building a new arena and agreeing to a long term lease.
They went about it the right way and it paid off in a rather timely manner.


If the ‘Yotes organization can find a way to stay in the desert, I hope they have learned all there is to know about properly managing a pro (NHL) hockey team, and how to market what is, at the moment, a great on-ice product.


Lord knows that the fans’ treatment of the club has been horrible, as witnessed by their dismal attendance figures this late in their fine season…

by Goon-Squad on Jan 18, 2010 6:52 PM MST up reply actions   0 recs

break even

…time to slash ticket prices to cost. There should be nobody in the upper level seats with so many lower level seats open. Buy an upper level ticket, get a free upgrade to a lower level. Have you ever sat up there? Give me some binoculars!

by vipermike on Jan 27, 2010 1:55 PM MST up reply actions   0 recs

HAHAHAHA

Although i found this article hilarious.. its so true. My sister and her husband moved down to tucson because he is in the air force… We are diehard wings fans (hockey fans in general really) However my sister dirves everytime the wings are in your neighborhood and she said it just isnt the same. The atmoshpere is just not what we are used too. We now live in north central il, so we go see games primarliy in detroit, chicago, nashville and st louis. Not to knock on any of the fans because i havent seen it for myself, she claims that joe louis arena 25% full is equivelant to a good night down there.

by bond021 on Jan 26, 2010 1:04 PM MST reply actions   0 recs

Opening night was wonderous, a full whiteout/sellout.

Though ticket prices were slashed,

I read an interesting article on ESPN.com today from Allan Muir, regaridng the Ice Edge group. They’re not idiots, which shows me signs of hope.

For outsider in the league, think about the NHL, post-lockout. EVERYONE dropped ticket prices. And since then, they’ve steadily climbed back up, recession or not.

After The last 9 months of being in Limbo, the Ice Edge group realizes that the fans here do love hockey, but they’ll be damned if they take their hard-earned money and slip it right back into the pockets of some douchebag like Ballsillie.

And if they want some opinions, obviously I have all the qualifications: 26 years of hockey, and I don’t know when to shut my mouth. Eheeh!

I like my goals like I like my booze..... Top shelf.

by GhostOfLinkGaetz on Jan 27, 2010 7:04 PM MST reply actions   0 recs

excellent comments

This article is dead right…and thats whats depressing.

I follow the ‘yotes from the other side of the freaking world and I think is show more passion than 90% of the arena sometimes. I was there at the tail end of last season (vs Preds) and it was like a funeral palor. Lets hope my next trip to Jobing.Com (April 3 vs Oilers) there will be some goddam passion in teh crowd. Cause you know what, if i’m the only one yelling then so be it.

But there are pluses…attendance is up. 16k+ for the rangers game if i remember right. This is a team and a crowd with some fight in it. Lets keep the winning ’Yotes and maybe this will keep going…when I can get 7th row seats for $55 each prices are slashed. Lets pack the arena. Lets get a goddam Howl going. We have a premade, intimidating and easy chant for crying out loud – compair that to teams like the Pens, ducks (do NOT tell me a bloody quack is intimidating) or the Oilers (what are they supposed to chant? Drip? Drip? Drip?).

Coyotes Fans make yourself heard!

by TimmyHate on Jan 31, 2010 9:11 PM MST reply actions   0 recs

Your my new hero

I just read your blog although it’s been up for a month and let me say, you have got the hat trick with this. I am an army vet who drove 5 hours from my old duty station to dallas to watch the coyotes beat the stars into the ice 5-2. I was the only coyotes fan there with a coyotes jersey, coyotes tattoo, my 10yr old coyotes hat, and my voice completely gone from heckling the stars fans and the stars themselves. Phx fans don’t get it that it’s okay to be aggressive in the stands, thats how we show our love for the game. And I’d rather have 8000 die hard Coyotes fans out there, that sound like 16000, than 16000 fair weather fans who are snowbirds. You have said everything I ever could have and more about the situation in Phx. We as fans deserve more than to get “drooler over mueller” shoved down our throats. The hockey community, NHL, AZ republic, and all the az news channel need to give us fans more credit as well as the team credit to battle against the odds. We are here to stay.

by MPallen23 on Feb 14, 2010 1:16 PM MST reply actions   0 recs

Really?

Those 8,000 loud fans are not enough to support an NHL team…

Cheers! From your friendly hockey board troll.

by Goon-Squad on Mar 9, 2010 1:48 PM MST up reply actions   0 recs

Nope but the 15,990 last night are

Supporting my teams from 6000 miles away!
HOWL! LETS GO COYOTES!!

by TimmyHate on Mar 11, 2010 6:27 PM MST up reply actions   0 recs

A few times

per season are not enough.

Cheers! From your friendly hockey board troll.

by Goon-Squad on Mar 13, 2010 8:23 AM MST up reply actions   0 recs


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